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Infographic: Pick ‘n’ Mix for a Sweet Content Strategy

This month’s featured infographic “Pick ‘n’ Mix for a Sweet Content Strategy”, produced by our friends at ContentPlus, highlights that variety really is the spice of life, especially when it comes to content marketing!

Just as we expect to see crunchy, chewy, chocolatey, fruity and nutty varieties in the candy aisle, consumers expect brands to produce content in a variety of ways — articles, blogs, infographics, white papers, social media, etc.

With interesting stats reporting on what types of content consumers best engage with online, this infographic is full of tips on how to enhance your brand’s content marketing strategy to match modern consumer behaviors. Scroll through to learn how your brand can use content marketing across multiple platforms and channels to find the sweet spot for your target audience…

Do you have tips on how to develop engaging branded content or proven methods that help hit your audience’s content marketing sweet spot? Please share your tips, questions and thoughts with us on TwitterFacebookGoogle+, or comment here!



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